Objective

It takes courage and hard work to start up a business during a global pandemic, but that’s what Kishan Tosar did launching Ealing Beard Company – a purveyor of hand crafted natural beard oils and balms. To develop an instant bond with his audience and create content for social media, Kish approached Three-sixty to help write regular blogs for the Ealing Beard Company website.

Strategy

Three-sixty is working with Ealing Beard Company to research and develop a series of regular blogs that deliver key insight to website visitors, while showing the company’s uniqueness and expertise. Engagement levels of the blog are increased through the warm and humorous style of each article, which can also be used as content to share with relevant media outlets to promote the business and be included in a regular client e-newsletter to add value to the customer relationship.