A new study from consultancy McKinsey has uncovered six key trends that have increased during the pandemic and the resulting change in consumer behaviour…
The report, Reimaging Marketing In The Next Normal, found:
A new report reveals the growing importance of consumer trust to the success of brands.
Almost 9% of a brand’s equity is driven by corporate reputation, of which responsibility is a key attribute – three times what it was a Continue reading →
Nearly two-thirds (63%) of consumers say products and services in the next five to ten years should be designed in a way that enhances health and wellbeing, according to a Dentsu Aegis Network survey of consumers across 22 markets Continue reading →
Three-sixty created this striking music video during lockdown to coincide with the launch of psychedelic rock band Near Death Experience’s new single Conquer.
Since its release, the song has sent shock waves through the indie rock scene, garnering a host Continue reading →
