Objective
Award-winning boutique guest services provider Rapport prides itself on the quality, dedication, intuition and warmth of its staff, who provide client-facing roles for a range of businesses, ensuring their clients’ clients get the best possible welcome and care. It wanted it’s website to be as welcoming as it’s personnel and also make the company stand out against its competitors.
Strategy
Commissioned to redesign Rapport’s website, Greenfisher brought Three-sixty on board to work on what the site should say, with a view to this also guiding the look and feel. Together with their client, Greenfisher and Three-sixty decided the website should present Rapport through the stories of its people’s exceptional service to give true authenticity to the business and its bold claims.
Along with the key messaging of unrivalled service levels, Three-sixty weaved in a number of real-life tales of amazing service from Rapport’s team. Complemented by Greenfisher’s open contemporary design and striking images of Rapport staff, the result is a truly inviting, original and highly engaging website. Rapport was delighted with the results!